Questions To Answer Before You Buy A Franchise
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Based Business Ideas Part 5
Franchise businesses such as Wendy's, McDonald's
and Jack-In-The-Box are booming. The people setting up franchise
ideas and businesses know a good thing, and are really promoting
this idea. Franchises for just about every conceivable kind of
business are being sold in ever increasing numbers.
Some franchises are very good. They treat
both the franchisor and the franchisee very well. Others are very
one-sided. Still others are almost total rip-offs that trap one
into paying ten to fifty times the actual value of the business
idea, equipment, or whatever it is they are trying to get you
to buy.
Before putting any money into a franchise,
you should investigate everything completely. We've prepared a
list of questions you should be asking, and should get satisfactory
answers to before investing.
1. Has your attorney studied the franchise
contract, discussed it completely with you, and do you both approve
it without reservations?
2. Does the franchise require you to take
any steps which are either illegal or even border on illegal,
or are otherwise questionable or unwise in your state, county
or city?
3. Does the franchise give you an exclusive
territory for the length of the franchise period, or can the franchisor
sell a second franchise in your territory?
4. is the franchisor connected in any way
with any other franchise company handling similar products or
services?
5. If you answered yes to the above questions,
what is your protection against the second franchising company?
6. Under what circumstances can you end the
franchise contract, and at what cost to you?
If you sell your franchise, will you be compensated
for your goodwill or will it be lost to you?
8. How many years has the firm been offering you the franchise
been in operation?
9. Does the company offering you this franchise have a reputation
for honesty and fair dealing among its franchisees?
10. Has the franchisor shown any certified figures indicating
exact net profits of one or more of its members, and have you
personally checked the figures with these people?
11. Will the franchisor assist you with: a) A management training
program; b) An employee training program; c) A public relations
and advertising program; d) Capital; e) Credit; f) Merchandising
ideas?
12. If needed, will the franchisor assist you in finding a suitable
location?
13. Is the franchising firm adequately financed
so that it can carry out its sated plans?
14. Does the franchisor have experienced
management, trained in depth?
15. Exactly what can the franchisor do for
you that you cannot do for yourself?
16. Has the franchisor investigated you carefully
enough to assure itself that you can successfully operate a profit
to both of you?
17. Does your state have a law regulating
the sale franchises, and has the franchisor complied with that
law to your satisfaction?
18. How much equity capital will you need
to purchase the franchise and operate it until your income equals
your expenses?
If you can get the answers to each of these
questions, and those answers satisfy you, then you're probably
thinking about buying a pretty good franchise deal. However, if
you're in doubt about any of these points, be sure to check it
out and know the answers for certain before you invest or sign
anything.
Buying a franchise can give you a measure
of security, and in some cases, sure-fire profits. Business surveys
show that fewer than 20 percent of all franchised businesses fail.
This is in comparison to a 60 to 80 percent failure rate for ALL
new businesses started in this country each year.
Information regarding specific franchising
ideas can be found in the franchising directories, which are generally
available at the local library. Often there will be a notice posted
in franchise outlets themselves.
If you can afford the entry into this business,
statistics are on your side. You are now armed with some CAUTION
and STOP and GO signs!

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