Ten
Great Ways To Make A Lot Of Money
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Based Business Ideas Part 2
PREPARING CURRICULUM VITAE
This rather ominous-sounding title may at
first seem a little off-putting,
and I wouldn't blame anyone tempted to skip this section in favour
of
more familiar sounding business ventures. But think again, for
here we
have an excellent opportunity to make up to œ25 each time
a conversation
take place with the potential customer, and the details of that
conversation
are put to paper.
A curriculum vitae is nothing more than the
biographical details, both
personal and career related, of persons wishing to change jobs
or seek
advancement, training, and virtually any other change within their
working
lives, which necessitates them giving interviewers, employers,
and college
heads, sufficient details to make a full and accurate assessment
of the
candidate.
At one time the humble application form was
the order of the day requiring
one to neatly present personal data in little boxes on the employer's,
or whoever's individual forms.
Forms presented several problems, not the
least being that their designer,
who like the rest of us are not infallible, often asked ambiguous
questions,
or else allowed no space on the form for the inclusion of information
which those labouring over it considered of vital importance.
In the
latter case the astute applicant would add a typed or hand-written
addendum
to the form before submission. On too many occasions though, even
the
experienced applicant could be left with that niggling feeling
of, albeit
inadvertently, answering a question 'not quite adequately' or
wishing
that extra space had been available to include more detailed information.
Here the curriculum vitae comes to the rescue,
offering the candidate the
facility to include in the application, all of those details which
he and
the intended recipient feel necessary for a fair assessment to
be made.
It contains therefore all of the information required on a standard
application form and those additional points peculiar to the individual
applicant. But how does the inexperienced applicant or those with
insufficient time or inadequate facilities, go about the task
of preparing
this rather ostentatiously named document in a neat, orderly and
professional manner? The answer is - they don't! They get someone
more experienced to prepare the document on their behalf!
This service, much needed in today's competitive
job and education markets,
has led t the emergence of many specialist 'C V' enterprises.
Fees range
from œ25 to œ25 and more, and all for what essentially
amounts to handing
over a few copies of a short document.
Some offer the document in a 'designer' folder,
often with the customer's
name gold-leafed on the front. 'Very nice' you might think and
yes it
is - also very expensive, and to my mind unnecessary. The documents
will
not be forwarded to the employer in their glamorous cases, and
surely,
the more costs are kept to a minimum, whilst still providing a
reliable
and accurate service, the more competitive will be the price asked
of the
customer and the more customers will thereby be attracted.
The person who decides to enter this lucrative
business must of necessity
have two prime qualifications: an ability to put his or her customers
at
ease as personal details are elicited as fully and accurately
as is
possible, and, access to a good typewriter or if possible one
of the
most ingenious and invaluable inventions of our time, a word processor.
The document must be presented in typewritten form, but whereas
even
the most accurate of typists, working with the best of typewriters,
will inevitably be tempted to cover up one or two odd mistakes
with
that old favourite 'The Corrector Fluid', a word processor allows
all
errors and amendments to be made before the document ever appears
in
print. The end result is professional, and in the vast majority
of
cases, completely free of typing and spelling errors.
RESEARCHING FAMILY TREES
Recent years have seen the emergence of a
great interest in our heritage.
More and more people are interested in discovering their roots
although
not necessarily, as some mockingly suggest, to discover possible
family
fortunes, or hidden links with royal house, thereby allowing them
to claim
the titles they always felt rightly to be theirs. As memories
fade or the
older of our relatives die, essential information is often lost
for ever.
Or is it?
In Government records, Parish registers,
graveyards, and in many other
places there are segments of information which when located, and
pieced
together, offer an extremely accurate and interesting profile
of one's
family history.
Here a problem presents itself which precludes
many a man or woman from
researching his or her family history - time in many of our lives
is a
valuable commodity, and other demands allow insufficient time
to undertake
the painstaking research which might of necessity take us to the
far ends
of the country, even the world.
For a specialist researcher, several histories
may be researched during
one trip to the appropriate archives or whatever, and since he
or she
will be paid for hours worked, there will be little worry over
long
hours researching, with not bean to show for it. Because costs
can
rise alarmingly due to these fruitless hours searching for marriages
or births that have been inaccurately recorded by those before
us, it
is advisable to keep the customer informed of the progress made
on his
behalf, and inform him or her that further research is likely
to be
time-consuming and subsequently expensive. He or she may then
by
content to accept what you already have discovered. In the vast
majority of cases it is relatively quick and easy to accurately
present the details of the previous couple of centuries since
official
records were made mandatory. For many people, the information
you
already have will prove adequate.
The end product should be presented attractively
and in an easy to
understand way, perhaps with a family tree format, to guide the
customer
trough the maze of dozens of forebears who often bore common ancestral
names through several generations.
YOU NAME IT
Recently, I came by a business which would
not have surprised me to
discover had been started by a consumer competitions addict, but
I sadly
have no evidence to support this deduction.
The business concerned was the invention
of names for all manner of
businesses. Slogan creating skills were much in evidence in the
shape
of a neat play on words, or use of those double-meaning words
and phrases
which play such a big part in the life of the ardent competitor.
The price for creating these names was something
in the region of œ14,000
a time. Now I'm not suggesting you set out immediately to compete
nationally with the firm concerned, but just think what opportunities
await you at a local level.
There are openings too for anyone who can
provide slogans for delivery
vans and business premises, perhaps even for the firm's advertising
literature. My local florist and greengrocer bears the name
'Bloom n' Fruit'; another is 'Top of the Crops'. The latter was
my
suggestion in a competition to name the shop, but sadly someone
bet me
to the post with an identical suggestion. This is a business idea
currently in its infancy and well worth exploiting by someone
with a
good feel for words.
INVENT-A-GAME
The creator of 'Monopoly' can surely not
have suspected what a massive
cult following his brainchild would attract. Professor Rubik too,
must
have been ore than a little pleased with the enthusiasm that greeted
his
famous cube and Trivial Pursuits, it is sail, created almost instant
wealth for its creators.
Look at the above examples of extremely popular
games and pastimes and
it should strike you that they all have one thing in common -
each and
every one possesses that most unique of qualities, in the shape
of
uniqueness itself! Look into any toys, hobbies or pastimes shop
and
you'll find masses of games much akin to the admittedly, ever-popular,
Snakes and Ladders and Ludo. But once you've played one you've
played
them all, and it's unlikely that any new game of a similar nature
will
attract more than a passing interest, and this will reflect itself
in
the relatively modest rewards the creator is likely to achieve.
Create something different as did the brains behind Trivial Pursuit,
and that maddeningly frustrating cube, and you could be onto one
of
the biggest money-spinners ever to force its welcome advances
onto a
population with much more leisure time at its disposal than ever
before.
CHERISHED CAR NUMBERS
This is the re-name of what once were called
'private plates', and the
term usually refers to all of those vehicle registration number
that
either have no year of registration letter, or else forms a combination
of letters and numbers, which when read, convey some message,
or resembles
to a great or lesser extent, some familiar word or name. Sometimes
though,
the letter indicating the year of registration can form an essential
part
o the message or name suggested. For example, a car I see regularly
bears the registration 'JEN 1F' - clearly the property of someone
named
'Jennifer'.
My dentist has two private plates, each bearing
a group of letters highly
appropriate to his profession, namely: 'JAB' and 'GUM'. The comedian
Jimmy
Tarbuck is the owner of 'COM 1C' and magician Paul Daniels flits
around
town flaunting his own 'MAG 1C'.
Recent auctions of numbers by the Government,
where extremely high
prices were paid for sometimes not too obvious combinations, must
be
enough to convince you of the massive profits that are made every
day
by leading dealers in the field. Even one sale can yield several
thousands
of pounds, and the procedure for transferring the plate from the
donor
vehicle to the recipient is fairly straight forward.
Rules are however set down by the Government
and include such as the
requirement that the donor vehicle must have been taxed, tested
etc.,
within a set period. Obviously those seeking a slice of the tempting
profits to be made must obtain these rules before undertaking
any
transactions. Contact your local vehicle licensing department
to vail
yourself of these easy to understand regulations.
Many local or part-time dealers in cherished
numbers buy their stock via
local papers, either from advertisements placed themselves, or
by the
intending seller. The buyer can then decide whether to resell
the
plate privately, or else offer it to one of the national dealers
who
advertise in such as 'Motoring Exchange and Mart'.
Even hanging on to a plate for several years
will result in an investment
return that would batter the Building Societies' rates into submission.
A few years ago I saw the plate 'AH 4', something that would have
been
highly suited to my name, and bearing the low number '4', it would
invite
a much higher price that would say the number '100'. Its asking
price
was in the region of œ3500, but sadly though more than a
little tempted,
I didn't buy it. About five years later it was advertised for
sale again,
at a much, much higher figure, and since it was advertised for
only a
short period, I must assume that it sold. Today I see 'AH 50',
a much
less desirable combination, with a price tag of œ13,000,
and I agonise
over just how much that 'AH 4' is currently worth.
WHEN WORDS ARE SIMPLY NOT ENOUGH
Despite what we say to the contrary, most
of us are sentimentalists at
heart, and here we have a trait which when capitalised upon, has
created
highly successful businesses or those who have simply come up
with a
unique or sufficiently different way of pandering to our afflictions.
Baby's first shoes can be preserved for ever
in a coating of gold, silver
or bronze, thereby sealing those cherished memories of the owner's
first
tottering steps for doting grans and grandads.
Every Valentine's Day finds a rush of firms
offering Heart-shaped this,
that and the other, with which to woo the recipient of an overt
and often
eccentric means by which to convey undying love.
Messages trail most conspicuously, on long,
bright and highly noticeable
streamers behind the tail of a suitable noisy light aircraft.
'Teddy' in the shape of an individually dressed
bear, can be delivered
almost anywhere, usually at very little notice. The message printed
on
his sash will accomplish more than any gift card could ever dare
to hope.
Champagne and baskets of 'not on my wage'
goodies can be delivered to
the recipient's door, and almost every service offered can be
individually
tailored to reflect the occasion. Silver weddings, 21st birthdays
and
the birth of a baby are but a few.
Wedding cushions on which the rings are proudly
displayed for blessing
and subsequent presentation, are neatly and lavishly embroidered
in pastel
silks and tassels. The bride has a souvenir to cherish for ever,
and the
skilled needle smith finds his or her bank balance suitable inflated.
I've seen to, the chance to have hand embroidered the wedding
table
cloth upon which the guests have placed their signatures.
In a recent crafts magazine I find the offer
of embroidery and needlepoint
kits, specially created from photographs the customer provides.
Our dogs
and children at their most appealing can be recorded on cloth
or canvas
for ever. This I must confess is something I could not resist,
and when
time allows, my precious boxer dog, sadly no longer with me, will
gaze
down at me from the space I will clear above our fireplace, for
the
embroidered replica of her.
These examples, and I apologise for including
so many but I have actually
barely touched the surface, must surely convince you of the potential
goldmine out there, for anyone who can dream up an idea to compete
with
or better those services already available.
HOW TO DO THIS, THAT, AND THE OTHER
Advice they say, is free. But I personally
doubt this oft-quoted
statement, if the frequency with which new information guides
spring
up is anything to go by. For anything from one to ten pounds,
sometimes
more, you can learn exactly how to:
Avoid paying your debts
Get Rich Quick
Live and Work Abroad
Make Your own Cosmetics
and,
Unlock the Secret Power of your Mind
Imagine the profits you could make by selling
a hundred or so guides
each week. Relatively inexpensive to produce, a good guide can
have
customers clamouring for copies, sometimes at a profit of several
thousand
per cent. You'll not I said 'good', and here the secret lies.
Offer the
same manual as your competitors and you'll share the potential
profits
with them. Offer something different, hopefully unique, and the
market
is yours, as is the decision as to what price your guide will
command.
I see one of the larger suppliers of business and self-improvement
guides
offers, they boast, the only typewriter art manual on the market.
Very good it looks too, but how like y luck to find this manual,
now
that I have no time to make designs on my typewriter, instead
of twenty
years ago when I scoured the shops for this exact information.
Opportunity never knocks twice, so if you
have access to information
which is currently not easily available, then write it up, have
it neatly
typed, photocopies, and marketed in appropriate specialist magazines,
or in such as 'Exchange and Mart'.
As a keen entrant of consumer competitions
with many years experience,
I realised that short of buying or borrowing copies of the many
available
listings and dictionaries of clichés, well-known sayings,
proverbs and
so on, there was no effortless way to avail oneself of this information
which so readily lends itself to the all-important task of creating
slogans.
I set out initially to pull together all
of the relevant information and
incorporate it into one volume for my personal use, but ended
up with
something so useful, I decided to advertise my 'Word master' in
'Competitors
Journal'. Now I do so regularly, and recoup handsome dividends
for my
initial efforts.
I can almost her some of the complaints of
'never written anything for
years - not since I left school in fact'. This however is the
very least
of your worries. If you know your subject and can write it up
in a manner
that conveys it simply and clearly to the reader, then it makes
not one
iota of difference that your grammar might not satisfy the Examining
Board
of some high level English examination. You are selling information
and
guidance, and that is all your readers require. Errors in your
presentation will be swallowed up in the value of the information
you impart.
When you've collected your facts and written
them up, put the whole
thing to one side for a week or so and then read your work again.
This is the time when ambiguities and errors will show themselves
and
allow you to make the necessary amendments. Of course if you have
the opportunity, and modesty allows, ask a friend or relative
to read
what you have written and ask for their uncensored, constructive
comments and criticisms.
Then with one guide neatly tucked under your
belt, get the drawing board
back out, think what else you have to offer or else could adequately
discover, and start all over again.
COME AND JOIN US
Rapidly growing towns and cities, and the
need for many young people to
leave home in search of jobs, undoubtedly contribute to the feelings
of
isolation and loneliness many people experience in their daily
lives.
'Lonely in a crowd' they say, a term that
very accurately describes the
inability of some individuals to find friends, or for small
special-interest groups to evolve from amongst millions of people
in
the swirling streets of the bigger towns and cities.
Some mechanism is needed to facilitate the
coming together of the
thousands of currently isolated individuals who share a common
need
or interest. This is where the astute business person comes into
play,
capitalising upon a much needed introductory service which can
offer
extremely high rewards, for often little outlay, and relatively
short
working hours.
This middleman co-ordinates, collates and
acts as the link between
members and subscription holders of whatever club, society or
group is
involved. Interested parties initially do nothing more than contact
the 'leader', who then pulls together the details of all clients;
often
the names are listed and distributed to all other members, or
else a
sub-group, within the overall membership. The co-ordinator normally
undertakes all business by mail, sometimes never meeting any of
his clients.
The list he circulates is updated at regular intervals and necessary
amendments made, with a summary or a completely fresh list being
forwarded
to all clients. Fees charged for the service are normally made
on an
annual basis.
Many Pen Pal services operate in this way,
as does the Collectors' group,
The Ephemera Society with its constantly updated register of members,
who are then free to contact any whose collecting or business
interests
coincide or complement one another.
Sometimes a monthly, bi-monthly or quarterly
newsletter is forwarded to
all clients, as is the case in many Collectors' Societies, and
such
as the many clubs which cater for the needs of those of us with
an
interest in consumer competitions, allowing us to correspond with
fellow
competitors for the sharing of news, views, advice and the all-important
entry form.
The newsletter itself might be another lucrative
proposition and can even
achieve independent status. Some clients have no need to contact
others
of a similar disposition, and find their needs adequately fulfilled
via a
good and informative newsletter. Whether articles are introduced
into
the publication is entirely for you or the needs of the group
to decide.
What a good newsletter and a profitable one needs, amongst other
things,
are such as a Diary of Events, update of the club scene in general,
and
advertisements from clients or other suitable sources.
Loneliness as mentioned earlier might be
the motivating factor in the
formation of many groups. Sometimes the gathering consists of
business
people or those seeking opportunities to earn or learn, and so
on, but
without any positive intention to meet or correspond with their
counterparts.
Some magazines therefore co-ordinate activities or publications
which
serve to identify many of the business opportunities currently
available
or perhaps firms needing homeworkers.
A good example of one set up to list activities
rather than individuals
is a new business venture I recently came by. Thousands of people
up
and down the country make their living at the car boot sales,
never
knowing what opportunities for buying and selling exist in other
parts
of the country. A newsletter now carries details of other venues,
thereby eliminating the need to carry out extensive investigations
to
discover new opportunities for oneself. It also carries very informative
articles on the 'finds' one can make in the course of buying and
selling everyday items. Perhaps its biggest advantage though,
is that
it takes advertisements from nation-wide dealers and lists their
special
requirements. Obviously by selling directly to them, the everyday
car
boot trader can make a handsome profit without waiting for the
next
venue to materialise, and without the need to guess as to the
likely
value of those items about which he really has very little knowledge.
The newsletter itself consists of about 24 pages and sells at
50p, a
very small price to pay for the wealth of information it contains.
Advertising revenue will increase the profits for the producer
of this
publication. When you think of the number of traders who will
benefit
from subscribing to this service I'm sure you'll agree the potential
profits are enormous. How about trying a similar thing amongst
the
antiques and collectors' fair in your area.
LIST SELLING
This is one big business proposition that requires an absolute
minimum
of capital but nevertheless offers extremely high rewards in the
process.
'It's not what you know that counts, it's
who you know' or so they say.
In the business world this is undoubtedly true. Some firms survive
very
nicely from dealings only with 'passing trade', or with customers
drawn
as a result of effective local advertising campaigns. Many firms
though,
and primarily those with no obvious premises for attracting the
customer,
depend heavily upon postal contacts to sustain an adequate level
of trade.
In this category we find mail order traders and those dealing
in
specialised products for particular sections of the public. There
are
also those firms for whom business premises might by wholly unnecessary,
perhaps because they operate in short-term undertakings, as would
be the
case for someone seeking to rent out sale and promotion spaces
at once-off
exhibition. What these businesses need above all else are lists
- lists
of potential customers who might otherwise remain unaware of their
existence.
Having acquired this list of potential customers they themselves
contact
the firms and individuals concerned, in contrast to normal business
procedures where it is usually the customer who arranges to approach
the seller or service industry of his choice.
For firms requiring these contacts, the task of compiling lists
for
themselves would no doubt be so arduous and time-consuming a task
as
to leave little or no time for normal business obligations.
The specialist list supplier therefore collects
or co-ordinates all of
the necessary information, and either sells his list outright,
or hires
the addresses out for once-off use only.
But it's not just potential business customers
who can be contacted by
means of a suitable list. Addresses can be similarly provided
for:
Private individuals requiring set services
and products
Specific businesses eg. undertakers, grocers,
hotels
Schools
Persons involved in particular sports or
hobbies.
Craftspeople
Those of a particular profession
I have seen recently the offer to sell or
rent lists of persons who take
an active interest in consumer competitions, those who collect
ephemera
and books, stamp collectors, even those interested in being placed
in
contact with pen pals.
The person involved in the Mailing List Business
can compile lists from
scratch, (a time consuming exercise), or else he or se can act
as the
middleman or woman for other people's lists, renting the list
in at one
price and subsequently renting it out at another, obviously higher
price.
The middle man or broker often buys or rents
many very large lists, then
splits them for hiring or sale to firms who would not be able
to afford,
or would simply not be interested in the larger list.
Ideally the names and addresses are offered
on self-adhesive labels to
facilitate easier usage by the ultimate user, and also to lessen
the
temptation to use a rented list more than once, thereby breaking
the
conditions upon which it is rented.
Lists should be kept 'clean', that is, free
of people no longer living
at the stated address, or perhaps no longer an interested member
of
that group the list represents. This can be done by making frequent
mailings yourself, or else by analysing the results of someone
else
using the list, and removing from the list all letters returned
as
'gone away' or whatever.
Prices vary greatly for these lists and it
is not unusual to sell or
rent the same list several times each year at a price ranging
from
œ25 - œ125 or more each time. Very nice!
GIMMICKS AND SEASONAL ITEMS
In a previous section we considered the sometimes
vast profits that
can be made by those pandering to the whims of the incurably romantic.
Teddy bears and balloons winging their way to all parts of the
world
are only two of the many unique ways to convey the everyday greeting
in a truly unforgettable way, and one that will ensure the messages
will
not go unnoticed in the mass of traditional cards the lucky recipient
will be inundated with.
A similar idea exists in the business of
providing gimmicky or suitably
original goods and services, which tough not necessarily linked
to the
conveyance of the greetings message, still provide something just
that
little bit different with which to celebrate the many festivities
and
special days throughout the year.
Mother's Day sees a wealth of mugs and plates,
suitably inscribed to
make the heart of any mother melt when confronted with words she
never
hears via the lips of her offspring. Mugs and plates though, are
a much
overdone medium. Anyone who can think of something different,
and market
the idea on a national or local basis, could well find his or
her profits
for this one celebration sufficient to finance life's little luxuries
for
the coming year.
I heard of one man who, gaining access to
a word processor which enables
the operator to insert words into set spaces in a standard text,
used
this facility to create Christmas Story books incorporating the
names
of his customers' children, their brothers and sisters, pets,
school friends and hobbies, thereby offering a highly personal
and
supremely individual gift idea. I doubt it you'll find anything
remotely as captivating for the child in your life in any High
Street
store. Brilliant idea, and since I see his advertisement every
year
as Christmas approaches, I must assume it's highly profitable
one to boot.
This type of business proposition is one with which the originator
could well corner the market, and if sufficiently different and
attractive
it may well be one that should be marketed nationally.
Think of all of the other festivities and
occasions you could cater for.
Christmas of course is perhaps the most profitable time to channel
your
efforts towards, but don't forget the vast potential of birthdays,
Easter, New Year, Father's Day, Valentine's Day - a great opportunity
for the slushier and even gimmicky propositions you might have
in mind.
Different ways of saying 'Good Luck' on passing
an examination or a
driving test, a more personal means of conveying a 'Thank You'
than
is offered via the cards and flowers, are but a few of the other
messages your service could cater for. And can you think of something
to take over from those pink or blue pot creations and their everlasting
flowers, with which to mark the importance of the birth of a new
baby?
You can? Great!

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