Build Your Own Huge List

I'm taking a quiet moment to enjoy having a list of
30,000 subscribers.

No, really.

You should celebrate your little milestones. I'd rather
have 500 little celebrations along the journey than one
big one at the end of the road.

So, what's the secret to building a list of tens of
thousands?

Persistence.

I started this newsletter back in 1997, and I still
have a few subscribers from those dim and distant days
(hi guys).

Sometimes, back then, I'd have a few days where less
than a dozen people sign up...but I persevered with
sending the newsletter out regularly.

With time, the list grew, and the response to my
newsletters grew. Word started to spread, and,
eventually, I reached the point where about 100 people
sign up each day.

But it's been a long, hard road.

I expected people to read the newsletter with the same
enthusiasm I wrote it.

It didn't happen. People are so overwhelmed, they don't
even have time to play with their kids...so why should
they read my newsletter?

But eventually, people started responding to my
InfoShocks (especially the spam one) ;-)

It's like Internet business in general...

On average, the conversion rate of a website (turning
visitors into customers) is about 1%, or 1 in 100.

So the message is not to expect to move heaven and
earth with a small list or low traffic numbers...

...be patient and watch your lists grow and the traffic
to your site increase...eventually your Internet
business will be a great success. You'll be working
from home a few hours each day and enjoying the fruits
of your labor. :-)